“Just call Helen! If you have that sinking feeling that your brand is not as important to people as you would like it to be, don’t panic – just call Helen!”

Nils Goller SVP Marketing & Innovation, Orkla, Norway’s leading branded goods company

“Helen is the only strategist I know who combines real insight around the business numbers and brand health with brilliant qualitative instincts”

Emma Woods Chair and NED; previously CEO wagamama

“We used Helen [Weavers] and Helen [Clements] to lead the project management of a major re-evaluation exercise for ASK Italian that needed to be thoughtfully repositioned, reinvigorated and made relevant to today’s consumers. The results we have seen post-launch have been truly remarkable. This project provided clarity on our direction and has given us confidence and a platform to drive future growth”

Steve Holmes CEO, Azzurri Group

“The project Helen led for us on Lloyds TSB yielded a level of insight that most people felt was not achievable in a commoditised category like retail banking. Helen’s intelligence, practical approach and strong leadership made her a joy to work with”

Maria McHugh Strategic consultant; previously planning director at RKCR/Y&R

“We brought Helen in to help us to refocus our brand proposition. Helen was determined, enthusiastic, bright and challenging – which was critical in gaining universal agreement across the business”

Bryan Scott Marketing Director; previously at Metro/Associated Newspapers

“Helen is an amazing talent: she combines robust, comprehensive analysis with big brand insights. It’s rare to find a planner who excels at both ends of the spectrum. Can’t recommend her highly enough”

Matt Nicholls CEO, Progressive business accelerator consultancy; Founder of Grand Union, digital agency

“Helen’s thinking makes me more creative than I have any right to be”

Martin Galton Creative director

“Helen is doggedly hard-working and bright. She has added real insight to any project that I’ve worked with her on, making it easy for you to deliver great results and look good in front of your boss”

Vanessa Gibbin Marketing & behaviour change lead, Recycle Your Electricals; previously at The Carbon Trust

“Helen has an excellent ability to see the wood from the trees. She has aided the Daniels Group to deliver two good brand propositions which are being implemented throughout the marketing mix with great success”

Nigel Parrott Food & drink investor and consultant

“Helen always delivers. She is insightful, clear and fantastic to work with. We trust Helen implicitly and have not only brought her in to develop insights but also to help mentor our planners”

James Layfield Entrepreneur; previously founder of The Lounge marketing agency

“Helen provides invaluable support in brand development. She makes her work relevant for large and small brands alike. She speaks and presents with a confidence that can turn the most sceptical CEO into a believer”

Tim Gambrill Marketing director and consultant; previously at PizzaExpress and Fulton Umbrellas

“We have worked with Helen on a number of successful projects. Helen has the chameleon-like ability to become a team member instantly and has the experience and gravitas to engage with clients and help us deliver compelling answers to any brief”

Nick Gray Managing Director, Live & Breathe, design and retail marketing agency

“I can’t recommend Helen highly enough for her skills in navigating us through a brand refresh in a timely and successful way that was also enjoyable”

Alison Lucas Communications Director, The Climate Group

“Helen does creative development research as it should be. She has great antennae for what is important when consumers give their opinions. Helen always gives clear and inspiring direction to help agencies move forward. If you get a chance to commission Helen for your project, don’t hesitate”

Malcolm White Founder, Krow

“Helen helped train our account people in strategic planning. She provided a simple and useful framework for teams to use in their response to briefs, which has been brilliant at helping us to develop differentiated strategies.”

Jamie Kenny Founder, Byte London, marketing technology agency

“Helen has never failed to deliver top quality consumer insight that helps us to mobilise people to take up sustainable behaviour. She is down-to-earth, great fun to work with and really feels like one of the team. We try to make a point of never working with anyone else!”

David Hall Founder, Behaviour Change