I have been part of the marketing world since 1990, first as a strategic planner in ad agencies and more recently as an independent consultant and researcher, working with brand owners or agencies (advertising, below-the-line, digital, design, media).
I began my career in London at BBH, one of the world’s premier advertising agencies. I then worked in Sydney for three years (at Lintas and Young & Rubicam), before returning to London to work at Rainey Kelly Campbell Roalfe, which then became RKCR/Y&R. In 2001 I moved to Miles Calcraft Briginshaw Duffy as Planning Director.
Since 2004 I have worked for myself and love the autonomy and variety of work this provides. I enjoy the broader exposure to the issues that brands and businesses face, and the ability to turn my skills to new kinds of projects, whether strategic consultancy, training, facilitation or market research.